Growth Strategy: Engineered for Success

Companies often find themselves with stalled or declining revenue after a period of robust growth.

It’s almost inevitable.

The very growth those companies enjoyed is indeed what can drive them headlong into revenue-shrinking obstacles.

A company’s growth can overwhelm resources, obscure external changes, and/or the need for internal adaptation, causing revenue to stall or drop.

In an effort to drive growth, companies may increase Sales’ targets and discounts, for example. They may add headcount. Or they may dig in with what worked once.

Approaches like these typically don’t produce the needed results because they don’t address the underlying limiters that impede growth.

Indeed, such approaches themselves are limiters because they’re fixed in the past. They will likely return only fractional results.

Instead, companies must appreciate the scope of future potential growth, what’s going to drive it, and how they’re going to achieve it.

To ensure that they don’t repeat the past that brought them to stalled or declining revenue, companies need a fresh strategy.

Meets Your Company Where it Is.

To achieve what is typically stronger, more certain growth, that strategy must necessarily be specific to the company and where it finds itself.

Here’s an example: two clients shared the same triple-digit growth objective. However, they were at different starting points: one served a single shrinking industry only, while the other struggled to acquire and renew their customers.

The strategy that achieved their objectives from each starting point, and fit their budget, timeline, environment, and resources, etc. had to be specific to each company.

Templates, or solutions that required greater budgets, or longer timelines, or caused untenable disruption would not have achieved the full complement of each client’s objectives.

Companies achieve more predictable, sustainable growth with a relevant strategy that’s engineered to meet their objectives.

Bridging the Starting Point to Your Goal.

With Optimized Revenue Growth℠, clients gain a data-driven strategy devised to achieve their objectives, with a realistic work plan that intentionally advances them to their goals.

Recommendations within the strategy are quantified, where possible, and prioritized to return the greatest revenue quickly—and from the least, if any, investment and/or disruption.

Those recommendations also address the underlying limiters that previously inhibited growth.

That same company understanding is applied to develop work plans that direct and coordinate contributing teams’ activities to advance you to your goals.

Revenue returns and grows from appropriate effort and ensures that the company scales efficiently.

Instead of maintaining the limits of the past, clients gain the right, achievable strategy. From Optimized Revenue Growth℠, strategy bridges clients’ starting points to their objectives—and effectively drives predictable, steady revenue growth.

I devise strategies to achieve your company’s objectives, whether that’s:

✔️ Reach a growth objective (like doubling revenue)

✔️ Reverse a revenue dip or drop

✔️ Scale the company

✔️ Increase & speed customer acquisition, growth & renewal

✔️ All of the above

My strategies are effective because they’re specific to your business, your customers, and your circumstances, environment, and resources.

I pinpoint revenue opportunities & revenue leakage across your company. I often uncover new revenue sources in the process.

Then, I develop data-driven strategies that grow your revenue quickly, and as you progress to your larger goals.

For my clients, I quickly turn declining revenue into steady revenue growth.

Purposefully. Confidently. Effectively.

If you need a comprehensive strategy that factors current realities & directs you to grow predictable revenue, contact me.

Photo Credit: Rodeo Project Management Software